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Crafting the perfect website that drives business growth is every entrepreneur’s dream. However, the process of converting visitors into customers can be a challenging puzzle to solve. But fear not! With a few strategic changes, you can revolutionise your website and boost your conversion rates. Let’s dive into some key techniques that can make all …
Continue reading “Unlocking the Secrets of Website Conversions”
It’s time to dive into the game-changing world of website landing pages and witness their remarkable ability to skyrocket your conversion rates. Businesses that harness the power of landing pages witness a substantial increase in conversions compared to those who overlook this invaluable tool. But fear not, landing pages are not as intimidating as they …
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Embarking on the marketing journey as a small business can feel like a David facing Goliath. The challenges may seem daunting, but fear not! Every business, regardless of size, relies on the same fundamental marketing principles: awareness, interest, consideration, and action. In this blog, we’ll equip you with the tools to conquer the marketing landscape …
Continue reading “Unleashing Small Business Marketing Mastery: Navigating the Essentials”
In the vast realm of online security, one of the essential safeguards for your website is a trusty SSL certificate. But here’s the catch: not all SSL certificates are created equal. Some come with a price tag, while others can be obtained for free. So, what’s the difference? First of all, let’s define what SLL …
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When designing a website, one of the most important considerations is choosing the right colour scheme. The colours you choose will have a big impact on the overall look and feel of your site, and can even affect how users perceive your brand. In this blog post, we’ll discuss the basics of choosing primary colours …
Colour psychology is the study of how colours affect human behavior and emotion. In the context of business and branding, colour psychology refers to the use of colours to convey certain messages, emotions, and brand values to customers. Why is Colour Psychology Important? Colour is a powerful tool in branding, as it can influence …
When looking into launching a business there are things you should always consider. Who’s my ideal customer? What is my unique selling point? What’s the scalability of my business? These are questioning most business owners think about. Rightly so, as you do need to know this but in todays world of business you are …
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The internet, a place where more than 2.4 billion people go every day in search of knowledge, ideas, news, and services. We are living in a digital world where millions of people opt to trade online. Millions of consumers/buyers surf through the internet every day in search of services, and millions of manufacturers/business owners; whether …
First things first! You need to take accountability for your actions which lead your business in this downward spiral of doom. The good news is it can’t get any worse! Most entrepreneurs are decisive, ambitious and strong willed. So why do almost 1 in 5 new businesses fail in the UK each year? Read on …
Continue reading “5 Reasons Why Your Business is Failing Tragically”
Over the years there’s been a debate about the importance of websites particularly for smaller businesses but with the rise of the internet and more people using it to make purchases now it is essential for businesses to have their own website. There are lots of key reasons why you should have a business website …
Continue reading “5 Benefits of a Website for Small Businesses”
